advice needed on website advertising ( 3 Views )

no kitty!

Hi all

I have a website which regularly gets 500 unique visitors a day.

I now want to start generating revenue from this site through advertising.

can anyone give me a rough ballpark figure of how much money i'm likely to make from advertising from my site where i get around 500 uniques a day?

Also, I don't really know where to start with regards to advertising, can anyone recommend any decent companies? fastclick for example? or any others?!?

Many thanks for your responses

(bekir, British Indian Ocean Territory)

Let me give an example: Pop-ups used to be effective, now they are essentially useless due to pop-up blockers. People wouldn't have minded pop-ups as much as they do if they never got more than 1 when they went on a website. The high number of pop-ups caused people to get pop-up blcokers.

(Halil, Macedonia, the Former Yugoslav Republic of)

I think I get your meaning, jeremyn. I think.

Yeah, it is tough to distinguish the good-business-type e-mails, that we send out, from the spam. People have now abused e-mail, just like they abused the once new pop-up ads.

Now, just ANY unsolicited e-mail is considered spam, when a lot of it isn't.

Oh well.

Perry
ClickMagazine.NET

(onur, Belize)

Yes, and I think that things are getting worse in some situations. Now they have those ads that cover up the content on the screen that you are trying to look at and they are nearly impossible to close.

(! ZeHiR OLuYoR GeCeLeR !, El Salvador)

On an average,in general how much can one expect from a 500 unique visitors per day site ,,ok fine there are some sites on certain topics which will give you more ,, but even then whats the average one can expect from say a movie (entertainment)site getting 1000 unique visitors or a tech site for that matter , or a webmaster site ?

(ramazan, Papua New Guinea)

your website is really nice.. the one that is joeprice.co.uk. I like that!

It's hard to say how much you'll get.. were not allowed to talk about adsense or how much you might make on there. Therfore, try it out yourself.

you can also use affiliate programs such as cj.com

and yes, any email that is NOT opt in is considered spam. I made a mistake one time, I was sending out emails (not to just anyone) but I was targeting them, to one specific group. My isp shut my service down.. lol

I honestly didn't think it was spam.. but we all learn from our mistakes..

We need heavy spam laws though.. it's getting way out of hand. I get tons of emails, will you outsource your work to me, i live in india.

It's stupid, and it's a waist of my time.

The judge will fine someone for copyright infrigment, but won't help make laws on spam

(yusuf, Bouvet Island)

Hey Guys,

Do not mean to spoil the party, but lets try and keep this thread on topic. I am sure Joe would appreciate your views and opinions more directly related to his question.

Joe, how many page impressions are you generating with those 500 uniques, and where is your traffic coming from (specifically, i.e. if it is search engines, which search term)?

(bahri, Bhutan)

around about 50-60k page impressions per month

top five keywords are:
wallpaper,
desktop,
3d,
free,
wallpapers

6.7% traffic from search engines
15.4% from other websites
59% from internal pages
18.1% from bookmarks

(nezif , Syrian Arab Republic)

OK then, I would suggest you take the first couple of posters advice and apply for AdSense and Fastclick, then just see how it pans out from there. You will have a good mix of CPC and CPM respectively and can find out which works best for you. Google has the advantage that the ads it served will be targetted (i.e. ads based on your own content = the user has already expressed an interest in that kind of product or service) and that they are text links (served in banner sized frames) which have a good click rate traditionally. Fastclick has the advantage that you will be paid (albeit not a great rate, at least to start off with) for impressions served rather than actually having to have the user click.

Apply for those and let us know how you get on (observing the AdSense TOS of course [img]images/smilies/wink.gif[/img]).

Thanks,

Dan

(DÝLARA KÜBRA, Jamaica)

groovy bud, will give it a go,
i've gotta get accepted by google first for adsense... hoping they'll accept me

(ebru, Colombia)

if they don't. just be patient. took me 3 months to get accepted. I only applied once. They said no. Then 5 days ago I get an email saying I was accepted.

(þahin, South Africa)

Buzz, why don't you also make your own ad and send targeted e-mail to the sites you'd like to advertise on, just like Google does???

Oh, wait, that's spam. That bad, Google! ... Spamming like that!! LOL!

Sorry, I couldn't resist that one! :-) But hopefully you get the point.

Try that way also, if you aren't doing it already.

You can do these:

1. Link exchange. Type up a nice letter to send out to other businesses
2. Adsense
3. Making your own ad and doing it yourself also.
4. Contacting sites to ask if they would like to expand their advertising campaign (who isn't?!) more.

Good luck!

Perry
ClickMagazine.NET

(ceren, Macao)

Sending a personal e-mail to someone asking if they are interested in advertising on the site is not spam, and I think those who say it is are applying a loosely defined term to almost any situation. In some instances this could even be a favor for the company's marketing team, who may be looking to expand their online campaigns. The hardest part is seeing if they even read the e-mail, though.

(NAZÝFE, Sudan)

Quote:

Originally Posted by glenplake

Hey Guys,

Do not mean to spoil the party, but lets try and keep this thread on topic. I am sure Joe would appreciate your views and opinions more directly related to his question.

Joe, how many page impressions are you generating with those 500 uniques, and where is your traffic coming from (specifically, i.e. if it is search engines, which search term)?

I gave my opinion, and I also gave my opinion on the off topic stuff..

But you really can't estimate how much you'll make on a specific amount of visitors.

There is no formula.

There are so many different things that interact.

Who are your targeted countries, ages, race, sex?
How many page views?
What is the main subject? Is this a high paying keyword?

Even with these questions answered, I can't just tell you an amount.

You just need to try it out yourself, see what works, join different programs, etc.

If you seriously don't know what your doing in the advertising department, you can always hire someone, or split the profits with a marketer.

(mehmet, Eritrea)

WildBoar - You are quite right, its near impossible to judge if you are first starting out - just give it a go.

Looks like someone just got accepted into AdSense though ;)

(fatih, Luxembourg)

Yup! sure does look like someone has adsense on their site!

You blended it in really good!

a+

(ezgi, Ecuador)

cheers guys!

already starting to generate revenue.
i'm very impressed about how easy it is to actually start making money.

(kazým, Ecuador)

Quote:

Originally Posted by Redhat_PHP

You might get $100/month

Quote:

Ditto (You aren't going to get much from only 500 of your vistors. But, of course, give it time).

Wouldn't this be subject to his sites topic?

I mean, if he runs a pottery site, he might get $0.30 a click, but if he runs a home mortgage site, he might be getting $5.00+ a click.

Am I right?

(osman , Suriname)

"Everything is ruined very quickily on the internet"

No, that's not true. We just need people that aren't so stuck on the "pure interpretation of the rules" and are willing to think outside the box.

Just because you read it here on a message board, doesn't make it the truth. You have to filter out the truth from those that think they know everything.

(Sinan, Sao Tome and Principe)

try google adsense. You might get $100/month

(burak, Moldova, Republic of)

Ditto (You aren't going to get much from only 500 of your vistors. But, of course, give it time).

Also, put up a banner on your home page that states you are looking for advertsiers. "Advertise Here, within, YOUR Budget!..."

Don't be afraid to send out a form letter to as many sites as you can, asking if they are looking to expand their advertising campaign. If you can send out, say, 25 letters a day, you can get advertisers in no time.

We title our e-mail, "Advertsie On ClickMagazine.NET, and Reach Thousands."

They don't even have to open the e-mail to see who we are and what we are about. They simply go to our site, and we let the site sell for us.

You can also exchange ads with other sites. Your visitors buy that site's products, and their visitors buys yours.

Perry
ClickMagazine.NET

(hüseyin, Niger)

Quote:

Don't be afraid to send out a form letter to as many sites as you can, asking if they are looking to expand their advertising campaign. If you can send out, say, 25 letters a day, you can get advertisers in no time.

We title our e-mail, "Advertsie On ClickMagazine.NET, and Reach Thousands."

Which might be spam. If they aren't soliciting that kind of feedback on their websites and you send a webmaster this it is spam and you should be prepared to deal with the consequences.

(büþra, Puerto Rico)

a better idea would be to send them snail mail... unsolicited mail is not only spam, but often never read. You'd be surprised how getting back to the basics will improve your odds at getting local advertising.

(tayfun, United Arab Emirates)

We don't spam. Every site we send e-mail to, we know for a fact that they are advertising their site in other sites, which, by the way, 99% of the site owners advertise in each other's domains.

Spam is when you recklessly send out thousands of e-mail to just anybody.

Yeah, I hate that also!

It's like, "Can you at least look at our site before sending us an offer?!!"

(Hasan, Palau)

Quote:

Originally Posted by perry45

We don't spam. Every site we send e-mail to, we know for a fact that they are advertising their site in other sites, which, by the way, 99% of the site owners advertise in each other's domains.

Spam is when you recklessly send out thousands of e-mail to just anybody.

do you think they know how many emails you're sending out?

(emre, Macao)

Unsolicited e-mail is usually defined as spam.

I would say that potential advertisers find sites to advertise on by actually visiting the site, looking over the content and contacting the site owner about placing an ad.

(kahta, Ireland)

"do you think they know how many emails you're sending out?"

Ummm, we send out only 1 e-mail per site.

Unsolicited e-mail on anything and to everybody is spam.

"I would say that potential advertisers find sites to advertise on by actually visiting the site, looking over the content and contacting the site owner about placing an ad."

Yes, that also, but mostly it is contacting other sites.

(rojin, Taiwan, Province of China)

Quote:

Originally Posted by perry45

"do you think they know how many emails you're sending out?"

Ummm, we send out only 1 e-mail per site.

you missed my point. you pretty much said that what you're doing is okay, because you target specific companies and dont just send out 1000s of emails. but the company you target doesn't know that haven't sent 1000s of emails.

and just because you find companies who you think might be interested, doesn't mean that its not spam. i get tons of emails from programmers. yes i am a designer and yes i do work with a lot of programmers, but this doesn't make it okay for every programmer to email me. its still spam.

the key is whether it is unsolicited or not. any unsolicited email is spam.

(ümmet, Suriname)

Quote:

Originally Posted by higgy

Unsolicited e-mail is usually defined as spam.

I would say that potential advertisers find sites to advertise on by actually visiting the site, looking over the content and contacting the site owner about placing an ad.

You would be surprised to find that many companies (especially in my sector - gaming), have very uninformed and ignorant PR when it comes to choosing which sites they advertise on. Generally they get a referral once and never look back, and stick with advertising on one or two sites until someone wakes them up. Most of the marketing personnel in businesses don't even investigate the sites they're actually advertising on. Yet, they complain about low CTR and performance.

(zehra, Comoros)

I give up.

Ok, blackdog.

(hatice, Aruba)

"Most of the marketing personnel in businesses don't even investigate the sites they're actually advertising on. Yet, they complain about low CTR and performance."

Yeah, on my other site, BetterSexBetterDating.com, I get e-mails askng if I would like to advertise on their site, and one was a knitting site!! LOL! Now, THAT is spam.

See, as a businessman looking to expand my advertising campaign, I don't care if I get that e-mail. In fact, I am happy. It helps me out greatly. THAT'S BUSINESS!

And if they took the time out to look at my site, address it to me, I am smart enough to know that it is a business offering, NOT a spam letter.

(devran, Tuvalu)

Quote:

Originally Posted by perry45

Actually spam is unsolicted email, not just bulk email. A single message to a single person can be spam if they did not solicit it.

If you're sending messages without people soliciting it you're opening yourself up for problems, both legal and otherwise.

(qokhan, Angola)

Okay, Aspen, so if I send an e-mail to a site owner, stating that I like his site, and that's it. I guess I'm spamming. Afterall, I sent an unsolicited e-mail.

I need to stop spamming my family and friends.

"If you're sending messages without people soliciting it you're opening yourself up for problems, both legal and otherwise."

Okay, so I guess over 50% of the legitimat partnered businesses' out there who first met by one business sending a business proposition, "spam" to another has opened themselves up for trouble.

I wonder how many sites have "spammed" Amazon, and they are now business partners??? Hmmmm....

(mert, Central African Republic)

So I guess nobody is allowed to ask for Link Exchanges either? Because emailing someone asking for a link is an unsolicited email? So I guess that's out the window?

Spam is a pretty gray area. What my partner and I are talking about is a custom taylored email regarding a business transaction not a form letter sent out to the masses or 100 or 1000 of "enlarge your member" emails.

Wait here long enough and you'll see another post saying what I just said is ok, and not span.

If you want to restrict yourself to only emailing someone because they requested it, you're cutting yourself out of a lot of email.

Aspen, you must be a barrel of laughs at a party.

(ahmet, Andorra)

True SJ, but once that catches on people will start to view it exactly like spam, and that idea will be ruined. Everything is ruined very quickily on the internet.

(mesut, Niger)

Depending on the profile of your visitors the Marketing Campaign you will run at your site might succed or not.
I emphasize Marketing Campaign:
If you want to sell something on your site you need to be a good salesman and belive in what you are selling. Other methods will make you in the good case $100 per month, if you are focused on making money from your site than you can make in the beggining a lot more than that, it also depends on the amount of your luck.
* Spam IMO is someone sending unpersonal emails to many people, I send unsolicited mails written personally to each person and never received any complaint regarding my emails.

(büþra, Macedonia, the Former Yugoslav Republic of)

advice needed on website advertising ( 3 Views )

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